On May 8, 2024, FADA unveiled Retail Tractor Sales Data, revealing a total of 56,625 units sold in April 2024, up from 55,857 units in April 2023. This marks a 1.37% increase in tractor sales in India for April 2024.
Mahindra Tractor sold 12,651 tractors in April 2024, surpassing the 12,633 tractors sold in the corresponding month of the previous year. This indicates a sales increase of 0.14%. Nevertheless, even with the boost in sales, the company experienced a 0.28% drop in market share in April 2024.
In April 2024, Swaraj Tractor, a division of Mahindra & Mahindra, saw a 15.38% increase in tractor sales compared to April 2023. They sold 11,028 units in April 2024, up from 9,558 units in April 2023. Additionally, Swaraj Tractors' market share increased by 2.37%.
INTERNATIONAL TRACTORS LIMITED sold 7,420 tractors in India in 2024, a 6.56% increase from the 6,963 units sold in April 2023. The company's market share also grew by 0.63%.
In April 2024, Escorts Tractor sold 5,866 units, exceeding the 6,247 units sold in April 2023. This indicates a 6.10% decline in sales for April 2024, with the company's market share also dropping by 0.82%.
TAFE Tractors Limited's market share decreased by 2.15%, and retail tractor sales decreased by 16.70%. In April 2024, 1,127 fewer units were sold than in April 2023, for a total of 5,622 units.
During April 2024, John Deere Tractor company saw a decrease in sales from 4,554 units in April 2023 to 4,772 units. This indicates a rise of 4.79% in tractor sales from the previous year. Furthermore, the company experienced a 0.28% increase in market share in April 2024.
In April 2024, Eicher Tractor achieved a sales increase of 20.64% compared to April 2023, selling a total of 3,881 units, up from 3,217 units. In addition, the company expanded its market participation by 1.09%.
In April 2024, New Holland Tractor saw an increase in sales with 2,414 units sold compared to 2,266 units sold in April 2023. These figures indicate an increase of 6.53% in April 2024. Moreover, the company also increased its market share by 0.20% in the same month.
Kubota Tractor's sales of tractors in April 2024 were lower compared to April of the previous year. 1,077 units were sold this April, which is lower than the 1,318 units sold in April of the previous year. This translated into an 18.29% decline in sales, and their market share increased slightly less than last year, around 0.46%.
In April 2024, VST Tillers & Tractors sales of 163 units were 47.25% lower than the 309 units sold in April 2023. Their market share also decreased slightly by 0.26%.
Force Tractor sold double the number of tractors in April 2024 than it did in April of the prior year. It sold 151 tractors this April, compared to 262 tractors sold last April. Additionally, the company experienced a 0.20% decline in market share in April 2024.
In April 2024, in addition to these brands, other brands saw a decline of 11.29% in sales. There were 1,580 tractor sales in April 2024, as opposed to 1,781 sales in April 2023. As a result, the market share saw a decrease of 0.40% in April 2024.
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