TAFE is the amalgamation group based out in Chennai. TAFE owns major tractor brands like Massey Ferguson and Eicher Tractors. TAFE tractors are majorly found in Southeast Asian countries, Bangladesh, Pakistan, Afghanistan. The tractor brand also has a huge presence in African and European markets.
TAFE Tractor Range
There are currently more than 20 tractor models on offer by TAFE worldwide. These tractors are available in an HP range of 36 HP to 100 HP (Horse Power). TAFE tractors are majorly sold in Bangladesh, Pakistan, Afghanistan, Sri-Lanka, and European countries.
TAFE 35 DI is the smallest HP category tractor on offer in the TAFE line up with an engine HP of 36 HP.
The most selling TAFE model in India is the TAFE 30 DI orchard Plus. TAFE 30 DI has an engine HP of 30 HP and a lifting capacity of 1100 Kilo Grams. The TAFE 30 DI Orchard plus tractor price is Rs. 4.60 lakhs.
TAFE known as Tractor and Farm Equipment Limited is an Indian brand that manufactures tractors and heavy-duty commercial vehicles. Originally founded in 1960 in Chennai by Mr. S. Anantharamakrishnan TAFE was a company focused on Agri-machinery and farm implements. Gradually with joining hands with AGCO and being a parent to brands like Massey Ferguson and Eicher tractor the brand grew its presence. TAFE as a brand is not just related to tractors. TAFE owns more than 40 brands under various different niches in the industry such as design, engineering, light engineering, plantation, and services.TAFE is an Amalmagation group based out of Chennai. No doubt such a vast spread of business generated a revenue of almost 93 billion Rs annually. The company has its business spread out in more than 100 countries across major continents like Europe and the Americas. The company owns two tractor brands namely Massey Ferguson and Eicher tractors. Massey Ferguson tractors was a company originally founded in Cannada, North America. Later on with partnerships with AGCO, the brand was owned by the TAFE group. Today Massey Ferguson is the most loved tractor brand amongst the farmers. The second tractor brand owned by the company is the Eicher tractors. Eicher was a company owned by two brothers from Germany. This takeover has brought engineering and technological revolution to the company. With this takeover, the brand TAFE was known all over the world for its engineering and highly efficient engines. This engineering is still carried on and used in all of its groups of tractors worldwide. TAFE has more than 2 million tractors across the world preparing the land and contributing to the economies. The brand is the 3 rd largest brand all over the world and the 2nd largest brand in India as per market share and sales volume.
TAFE group is not just involved in the business but they are also involved in serving back to the society through various CSR (Corporate Social Responsibility) activities. The activities are focused on healthcare, education, social responsibility, development, and many more.
USP-Unique selling propositions
Advanced engineering and technology
The top class built quality
Made in India brand
TAFE Sales Report
TAFE is the 2nd largest tractor brand in India. The company record an annual sales figure of more than 1,50,000 units. Currently, the company holds a market share of 19% in India. These numbers are projected to grow year on year at a 10% rate.
TAFE group is the 3rd largest tractor brand globally. The tractors are heavily used in Southeast Asian countries, Bangladesh, Pakistan, Afghanistan. The tractor brand also has a huge presence in African and European markets.
TAFE has more than 1000 dealers across the globe. This is one of the major reasons for the success of the company.
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